Sales Incentive – Offer It To Your Clients And Customers

First, there is a B2B platform where you can literally offer a Travel Savings Club to your own clients and customers giving them a huge savings in return.

Let your clients or customers understand of it is a Special Perk they get from you for doing business with you.  Once they start seeing the tremendous travel savings, they will stay a loyal customer for many years.

You can even give out a $200 Travel Savings Card provided by a Private Travel Membership Club ( where they get a real $200 in travel savings.  These cards only cost you about 20 cents each, which is the lowest form of marketing you will find anywhere.

Give these $200 Travel Savings Cards away as a “thank you” incentive for buying from you… test driving one of your products or services… as a door opener… as an Anniversary or Holiday Gift for being a loyal customer… or any number of ways to give back to your customers or clients.

You spend 20 cents for this $200 value card and your customer spends hundreds or thousands with you.  What a deal, right?

They will love your for thinking of them and helping them save more of their money.


Add An Extra Source Of Income

Second, there is a component of this Private Travel Membership Club which offers a way to enhance your business revenue as an Independent Business Owner (IBO).  As an IBO you are allowed to buy the cards for 20 cents, but unlike the Sales Incentive offer, you will make 50% of the card value when the recipient activates and fully uses it for travel expenses.

If you do any type of professional service or business service, it could easily become a new revenue source for you and it’s all paid to you behind the scenes.  Meaning, your customers will never know that this extra revenue stream exists.

Let’s say you have a service company with 1,000 customers and you give a card to each.  If all activated their card and used it, the potential for you would be $100,000 effortlessly.

Keep in mind that this Private Travel Membership Club handles everything once the card is activated.  You are then out of the picture except for handing out more cards as “thank yous” to your new customers.

Now, here’s something really exciting… this same travel membership company has $2,000 Travel Cards you can hand out.  And YES, you still make 50% of the card’s value when fully used by the recipient.

Now, that’s $1,000 X 1,000 customers = $1 Million.

If you are not excited yet, then there’s not much that will get you excited.

If you own a pool service business, HVAC, lawn care business, or other seasonal business then this is a no-brainer add on to get you through the lean months.  If you own any other kind of local service or business then this is a true win-win opportunity.

Intrigued?  Find out more about it at or by emailing


Not too many people think about the tremendous loss of money from their business travel budget unless they are the ones paying for it.

Maybe the more focused question is… do you even have a travel budget?

Is it because it seems too time-consuming and complicated to find where the real savings occurs through online travel sites or offline travel companies?

Even trusted travel companies may not know how to find THE very best deals.  In today’s real world, online pricing is shown in “real time” where it can change in price from one second to the next, much like commodities do.

You go online to your favorite travel booking engine and you get one quote, you go elsewhere to compare any you go back and it has all changed.  It’s enough to drive you nuts in search of your savings.

So, are you really losing money on your company travel expenses?  More thank likely you are.



Is There A Way To Get Consistent Pricing?

So you may be asking yourself, “where can I get the best, most consistent travel deals?”

If you want a more consistent lower pricing structure, your best solution is to go through a Private Travel Club Membership.

Unless you are buying your travel services through a Private Travel Club Membership, you probably are losing a lot of money that you could ultimately keep in your pocket instead.

Until recently, normal travel has only been offered through companies like Priceline and Expedia which are “retail” travel buyers.  They buy on the open market and literally have to share the money you pay them across multiple layers of “middle men” which means that you are likely paying WAY more than you need to for travel.

What most travelers don’t understand is that far under the radar, these two huge online booking engines practically own the entire retail travel market.  Most all of the commercials you see on TV of other Travel Booking Sites are owned by these two giants of the industry.

A Private Travel Club Membership, much like Sam’s Club or Costco, typically cuts out those  “middle man” layers and works directly with the main travel company or service in order to pass on the savings to its members.

With a Private Travel Club, you pay a small monthly membership fee and then have access to the best prices on the internet saving you huge amounts of money on your travel expenses.

Imagine paying just $39 or $59 per month and saving tens of dollars at one hotel for one night… hundreds of dollars on one airfare ticket… or thousands of dollars on cruises and resorts.

Now, as a traveler, you can really scoop up the savings for pennies on the dollar from what your membership costs.

My new private membership source for cutting my travel expenses is found through

It has many features that will thrill business owners or business professionals. Don’t waste another minute searching for the best travel deals, because they are now found through

It’s the latest technological advantage for local businesses needing more customers and greater revenue.

It’s called Online To Offline Rewards.

Using this sophisticated new marketing method there is now a means for Offline Shops and Businesses to offer an online “card-linked” rewards program and get some new customers from online to their offline location.  It is offered online, because that’s where the people go to to research and find information about bricks-and-mortar businesses these days.

With the O2O Rewards Program at their disposal, local business merchants can tap into a way of attracting new customers using a never before seen Free Advertising Model.

This new O2O advertising model is administered by Empyr which is based out of San Diego, California.  (see Forbes article).  It works through Merchant Customer Support Agencies like to reach local merchants.

It provides local businesses access to a Nationwide Partner Network of over 1500 members who can reach over 100 million active consumers. Some of these partners include banks (Bank Of America, Wells Fargo, etc.), airlines (Virgin, Delta, American, etc.) and large social media outlets (Yelp, Mogl, etc.).

Merchants simply decide on the Cash Back Reward (from 5%, but typically 10%) and a brief message. Then the Merchant Customer Support Agency goes to work and begins the work of advertising across the partner network.

Once a customer sees the ad, they have a choice to link their credit card and head to the merchant to pick up the offer.

After paying for the full price of their order, they get a notice that their cash back reward is in the works and will receive it next month into their account.

The merchant is notified that it will be invoiced in 2-4 weeks and then charged for its participation in the partner network and for the actual cash back to the customer.

Benefits to the merchant are completely free advertising, no coupons to worry about, no software to manipulate, and no worries about fulfilling the cash back.

Everything is done seamlessly for them and they are even able to see all transactions through a user-friendly online interface.

If you are a local merchant needing free advertising and gather more walk-in customers, then go no further than today.

I’m going to go ahead and give you my conclusion right up front and then tell you how this discussion will pan out.

Yes, incentives do work for generating more customers and sales.

Get your free VIP card at

I will say without question that the “incentive tactic” is largely ignored by many businesses new to online marketing or social media marketing, because that’s “old school” thinking. Right?

Right out of the box, I’m not talking about the kind of incentive where you give someone a free trial of some software or service for 14 days.

That’s old news. It still works for those software products, but relatively ineffective for most business owners trying to garner new business via the net.

What about everyone else who wants to consider offering an incentive to attract more customers?

Nowadays, with a product that has high value and can be delivered digitally, it is unbelievably easy to incentivize your fans and customers.

Let’s see if you fit in any of these categories? If so, you can…

  1. Incentivize people to take a peek at your offer and if they go through your presentation, you give them a gift at the end. Offer to double the gift (for a friend) if they actually “test drive” your product.
  2. Give an Anniversary Gift to your current customers or clients while asking if they will continue using your services or if they re-subscribe for another year. Offer to double the gift (for a friend) if they give you 2-3 referrals who you will also give the gift to each.
  3. Provide a “thank you” gift for new customers, subscribers, or clients when they make a new purchase or become a member. Ask them for a courtesy referral and that person will also receive the same gift as well.
  4. Offer an incentive if your current client “Upgrades” to your next membership level or to your Premium Level.
  5. Do you have a new product you want to promote? Attach a voucher for “your giveaway” on every item sold… from a new pastry to a new song or book, to a new jewelry item or anything you are introducing to the public. That will make them want to make the purchase to also get the “extra value”.
  6. Give bonuses to employees who work “above and beyond” or for achieving a certain level of sales. Hand out one or two a week to the top person(s) and watch the buzz start to occur and see how production dramatically improves.


A CLO is now becoming something more offline businesses are discussing to bring in more customers.

I’ll get to why you may be losing up to 10% of your business if you don’t have one a little bit later, so keep reading.

What is CLO you might ask?  Well, it stands for Card Linked Offers.

Basically, it’s a part of a Rewards Network that has eliminated the need for paper or digital coupons in favor of a Cash Back Reward to the customer.

In one particular network called Empyr, we found had a reach of over 100+ million users through over 1500+ ad partners including practically all major banks, all major airlines and many online recommendation-type websites like and


Over the years, research showed that about half of the companies in America use videos to entice its target market.

The increase of video marketing can be associated with the birth of video sharing sites like Youtube. Surveys had showed that at least a million people visit the site each day. This fact was taken advantage to by most of the advertising companies all over.

Video marketing is making use of video images to promote and advertise services, products or companies. Considered as one of the strongest marketing campaigns by experts, by using such, companies admitted to have significant increase in their product sales.llentesque tempus.

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We have 7 reasons why every local business, whether small, medium or large, should have a Mobile App highlighting their business services or products. Understanding these seven core reasons could be the difference you make, connecting with customers, over what your competitors are doing… giving you the advantage.

Reason One When someone installs your mobile app on their phone, your business is visible to them at all times.

The stats show on average, people are spending more than two hours per day on their mobile devices.  The fact that a user has to scroll through their phone to find apps that they want to use, they will inevitably be scrolling past your company’s app icon. Whether they open your mobile app or not is irrelevant, because your logo and branding will always within eye shot, i not subconsciously making them aware of you and reinforcing your brand.


Reason Two You are now creating a direct form of marketing with the user.  Your app may offer different options such as your business pricing, booking forms, coupons and loyalty cards to name a few.  If you have a blog, you can publish your latest blog feeds right into your app as a RSS Feed.

Perhaps the biggest benefit of all is that you can contact your customers directly through their mobile phone instantly.   If you have a special promotion you’re running you can “push” it to them. Push Notifications can be a big boost to sales or simply planting seeds in your customers’ minds about the products and services you are offering.


Reason Three A Mobile App helps to provide added value to your customer base.  With countless businesses running coupons or loyalty card programs through the mail or newspaper.  Yes, it’s still effective, but lose loyalty cards and forget about coupons.  But here’s the trick… or advantage to you… people rarely forget to bring their phone when they go out. Your “loyalty card”, lies within the app, and goes with your customers everywhere they go.

You just have to simply use the power of push notifications and send them a timely message making people aware of what you are offering at that moment. Your Push Notification message goes out to them when your customer enters a certain radius that you’ve set up and sending them a coupon to “come into your store, and they’ll get 10% off”.  How powerful is that? Now you are marketing to the people based on the location they are currently at.

They may actually be heading out to another similar store to buy something which they could buy from yours, but then a message from your business comes in and it prompts them with a coupon, making it a very easy decision of where they want to go.


Reason Four You should always be thinking about building your Brand Recognition with your customers.   Looking at the whole branding concept, you can make your mobile app reinforce your company logo, company colors, and creatives on a continual basis.

For example, a hair salon could take photos of some of their clients’ haircuts, that they’ve just done and they can post it… post it right into the app, which becomes valuable by validating to them that the hair salon is fully capable to do the job that they want to do. This all works to build up a level of trust with the customer that is priceless.


Reason Five It’s always very important to constantly be improving customer engagement.  The more they are engaged with your business, the more they appreciate you and the more they buy. It does not matter what you’re selling really.

Whether you are selling carpet cleaning, coffee, or lunch deals at restaurants, if consumers have a way to get the same end result, without having to pick up the phone and call you, then it is bound to improve your business.  Right?

Let’s say for example, they want to make a booking for grooming their pet.  They know where the app is located, open up the app, enter in their preferences, select the date, pick the time and then they can make that appointment easily, all without having to pick up the phone. That’s really the level of engagement that you want to cultivate. Perhaps you just got in a new product line and you add it to your catalog located on your app.

If you don’t have a private catalog, you can add in your Shopify or Amazon Store to your app.  So, they simply open up your app, look at your catalog and then come in or place an order online.


Reason Six Point six shows you are standing out above your competition.  It’s a fact that years ago, with an offline businesses who took a lot longer to get online with a great looking responsive website, they got left behind their counterparts who got online first. Guess who had a big jump ahead of their competitors?

It’s happening all over again, but this time with Mobile Aps. Anyone who runs any kind of business (offline or online) without a Mobile App will lose the advantage.  Mobile Apps are making the same inroads for businesses who are smart, giving them multiple channels to interact and communicate with customers.


Reason Seven A final reason to secure a Mobile App for your business, sooner rather than later, is it’s creating the Ultimate Loyalty with your customer. You’ve heard it said that typical media advertising, for the average person, must be seen many, many times before it all starts to sink in.

It doesn’t matter whether TV advertising, bill boards, bus banners or social media news feed.  There is just so much competition trying get the attention of a typical consumer. So, now you are ahead of that curve.  It’s like you can game the advertising system to your advantage. Since your app is on their phone, you aren’t really competing with everyone else… like through social media ads, browser adword campaigns, newspaper ads,  or similar, because you have your own little “ad space” on their phone through your app.

Now you can communicate with them directly at any point unlike any other type of advertising medium. So when you run your special offer, rather than hoping they will look at your fan page, visit your website to see your special deal, or remember to pick up their newspaper coupon… you can simply send them a push notification alerting them to that offer in record speed.

The bottom line is that with your mobile app on their person, you are light years ahead of your competition… for now. Understanding these seven points will really make it easier for you to conduct your business and stay at the cutting edge of marketing technology; thereby, giving your customers extreme confidence that they are doing business with a world-class company.   Contact about getting your own Mobile App done rather inexpensively.